Mixed-Mode Data Collection for Government and Academia
Not only can mixed-mode improve response rates and geographic coverage, it can also provide a more comprehensive understanding of the research topic.
Not only can mixed-mode improve response rates and geographic coverage, it can also provide a more comprehensive understanding of the research topic.
In-office and in-home qualitative research is very important to our industry and should always be considered where appropriate.
Learn how online panels can help you gather valuable insights for effective market research, and how The Logit Group can assist you with our innovative and holistic approach.
Learn how focus groups and bulletin boards can help you gather valuable insights for effective market research.
Discover the advantages and disadvantages of do-it-yourself market research and how The Logit Group can help you achieve your research goals with our holistic approach.
Looking for high-quality market research near you? Follow these steps to find the right research execution company for your business. The Logit Group offers a wide range of methodologies and industry expertise to provide valuable insights to our clients.
The Logit Group is absolutely thrilled to announce that Danielle Rissmeyer has been selected as a 2023 GreenBook Future List Honoree.
Soban Ahmed has gone from joining the team directly from Humber College's Research Analyst program in 2021, to supporting Logit’s largest client. After building rapport with project managers, Soban now finds himself among their ranks, earning the promotion in 2022. “I always did my best to try and stand out,” [...]
Immigrants bring a diverse range of skills, experiences, and cultural backgrounds to a country, and understanding their needs and preferences is essential for businesses looking to expand their customer base and generate new sources of revenue. One of the key benefits of researching immigrant markets is that it allows businesses [...]
Maintaining diversity and inclusion in sample sets when conducting a market research study is essential for a number of reasons. In this article, we will explore the importance of ensuring diversity and inclusion in these sample sets and how it can impact the accuracy and effectiveness of your market research. [...]