b2b Archives | The Logit Group

Gain a Competitive Advantage with Logit’s Business to Business Research Services

Chris Suppa2022-11-16T16:49:23+00:00May 17, 2022|Business, Methodology|

The Logit Group has access to a vast array of business to business professionals across diverse industry backgrounds, including key IT and business decision makers. Logit offers a complete range of online, phone and in-person research execution services, providing clients with access to B2B and hard-to-reach audiences. Our ITDM panel [...]

Using Online Panels for B2B Research

Steve Male2022-02-26T15:28:41+00:00August 22, 2019|Business, Marketing, Methodology, Technology|

Conducting B2B research via online panels is an increasingly attractive option. Its more efficient cost model translates to roughly 30% of the price of running the same project by telephone. Incentives are lower online and you’re able to cast a much wider net to accomplish goals far more quickly. While [...]