The Logit Group is pleased to announce the promotion of Steve Male to Vice President of Innovation and Strategic Partnerships. In this role, Steve will head a dedicated division of Logit focused on the optimization and expansion of our technologically-driven array of MR products and services, as well as growing and establishing mutually successful partnerships with other MR and technology solutions providers. 

“Steve is the perfect choice to be our VP of Innovation and Strategic Partnerships,” says Managing Partner Sam Pisani. “Steve’s passion for new and emerging technology combined with his strategic vision makes him the ideal candidate to lead us further down an innovative path. Our commitment to providing new and innovative solutions to our clients will be at the forefront of our continued growth.”

Steve has over 12 years of experience in market research, having spent the past two and a half years as VP of Business Development & Strategy at Logit, and previously holding the title of Director of Sales and Marketing. 

“As our industry has continued to evolve, the most successful companies have embraced technology to separate themselves from the competition, and I strongly feel that Logit has been one of those companies,” Steve says.  “I am thrilled to take the reins of this new division, help Logit reach new heights of innovation, and support our clients by providing the very best in research services.”

The Logit Group is an innovative, technology-driven research execution company, composed of a team of holistic research practitioners that aims to add value for clients through expert-level insights across a wide range of methodologies. 

Named to the 2020 GRIT Top 50 list as one of the most innovative companies in market research, Logit is helping to shape the future of insights through products such as Zamplia —  an all-in-one, API-driven sample platform — Q-FI, an insights generation and data visualization enhancement platform — and Votified, the first real-time online voter profiling tool.

Logit has also launched an Innovators’ Roundtable webinar, focused on the trends and technological advancements that are making a meaningful impact on the MRx space.