Do Try This at Home: Understanding the Benefits of IHUT

2019-08-06T05:08:08+00:00July 25, 2019|Business, Marketing, Methodology, Technology|

For more than 25 years, Logit Group has worked in quantitative and qualitative research, but our areas of expertise go beyond traditional online sampling to areas like in-home usage testing (IHUT). If you’re not familiar with this method, it’s a really cost-effective way to test your product with real people [...]