Extending Your CATI Reach

2023-11-30T15:47:54+00:00November 2, 2020|Business, General, Information, Marketing, Methodology, Online, Technology|

In the vast and varied world of market research data collection, one of the most time tested methods of administering surveys is with live agents over the phone, also known by the acronym CATI (Computer Aided Telephone Interviewing). Before the rise of the smart phone, targeting and interviewing random representative [...]