Pandemic Quality Time for Americans

August 31, 2020 While there have been many negative consequences of the overall pandemic experience, there are some positive outcomes that most Americans have experienced during this period of time. With home isolation and social distancing in place, most Americans have been afforded the opportunity to undertake activities to a [...]

Americans unlikely to go beyond their job

• Americans are most likely to go to work in-person, if possible, and shop in-person for non-essential items, in the coming weeks and months. By contrast, only a quarter or fewer Americans are likely to take a flight or take a taxi, Uber, or Lyft. • Although there is some [...]

Americans not optimistic about vaccine

Once available, only two thirds anticipate that they will personally get the vaccination. August 31, 2020 With considerable efforts underway to develop and test a vaccination for COVID-19, Americans were asked how confident they are that a vaccine will be available to the public before the end of 2020. Only [...]

Logit Group Awarded 2020 Marketing TechAward

August 21, 2020 The Logit Group awarded 2020 Sales and Marketing Technology Award Toronto, Ontario. The Logit Group has been awarded the 2020 Sales and Marketing Technology (Sammy) Award for its work advancing insights through technological innovation, namely its multi-modal interviewing platform, as well as its Votified real-time voter research [...]

New Scholarship for Black & Indigenous Students

August 18, 2020 The Logit Group Announces New Scholarship for Black/African and Indigenous Students at Humber College Toronto, ON - Marketing research firm The Logit Group is investing in creating more opportunities for Black/African and Indigenous people in the field of market research. The scholarship will be available to Black/African [...]