BlogIt | Page 18 of 33 | The Logit Group

Political Sentiment and Media Trust: A Comprehensive Survey Analysis

In the era of information overload, the relationship between political sentiment and media trust has become increasingly complex and pivotal.

Exploring the Depths of Research and Project Management

As an alumnus of Humber College's Research Analyst Postgraduate Program, it was a nostalgic experience to reconnect with the academic roots that shaped my journey into the world of research and project management.

Understanding Consumer Receptivity to Advertising on OTT Devices

In the rapidly evolving landscape of digital advertising, Over-The-Top (OTT) devices have emerged as a powerful channel for reaching consumers.

Canadians are Experiencing Stress to a Greater Extent Than a Year Ago

This year has clearly proven to be a stressful one for many residents of Canada, with 40% saying that their personal level of stress is greater than it was a year ago.

The Open Garden Paradigm in the Evolution of Data Management

In the ever-evolving landscape of data management, the concept of the Open Garden Paradigm is gaining prominence, particularly in the realm of first-party data.

How to Leverage First-party Data

In today's digital landscape, where consumers are constantly bombarded with marketing messages, building and maintaining strong relationships between consumers and brands is more crucial than ever.

Canadian Interest in Non-alcoholic Beverages Remains Strong

Consistent with previous results, a strong minority of Canadians have already purchased or consumed non-alcoholic drinks, or are interested in trying out this type of beverage.

The Logit Group Voted Most Innovative Field Services Provider in the 2023 GRIT Top 50 List

The Logit Group proudly announces they have been named the #1 Most Innovative Field Services Provider in the 2023 Greenbook Industry Trends (GRIT) Top 50 list.

The Logit Group Names Steve Male as Executive Vice President of Innovation & Strategic Partnerships

The Logit Group, a leading global provider of innovative market research solutions, proudly announces the appointment of Steve Male to the new role of Executive Vice President of Innovation & Strategic Partnerships.