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  • The Logit Group and DM2 Forge Partnership to Create a Leading Data Quality and Integrity Tool

The Logit Group and DM2 Forge Partnership to Create a Leading Data Quality and Integrity Tool

The Logit Group, and its restech sister company Zamplia, are excited to announce a strategic partnership with DM2, led by market research veteran Chuck Miller.

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  • Thanks, Mom: Top 10 Mother's Day Gifts to Make Mom Feel Special in 2024

Thanks, Mom: Top 10 Mother’s Day Gifts to Make Mom Feel Special in 2024

Browse our list of top 10 Mother's Day gifts now and get inspired to make this year's celebration the best one yet.

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10 Strategies for Effective Medical Interviewing in Market Research

As healthcare professionals are bombarded with countless surveys and questionnaires, it's essential for researchers to employ strategies that engage participants and yield accurate, actionable data.

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Navigating In-Store Research: Strategies and Insights

Welcome to the world of in-store research, where every shelf, every display, and every interaction holds valuable insights waiting to be discovered.

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  • The Power of Ethnic Interviewing

The Power of Ethnic Interviewing

The essence of ethnic interviewing in market research is that each voice carries a unique story and a distinct perspective.

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  • The Basics of Public Opinion Studies

The Basics of Public Opinion Studies

Public opinion studies serve as the compass for researchers navigating the dynamic terrain of public sentiment.

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  • How Interactive Voice Response is Transforming Market Research

How Interactive Voice Response is Transforming Market Research

When gauging customer satisfaction Interactive Voice Response (IVR) offers a seamless experience for both researchers and participants.

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  • The Art of Effective Business to Business Research

The Art of Effective Business to Business Research

The realm of business to business research is ever-evolving and researchers must equip themselves with the right tools and strategies.

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  • Buying AI-Based Insight Services: 6 Questions Every Researcher Should Ask

Buying AI-Based Insight Services: 6 Questions Every Researcher Should Ask

As the digital age continues to unfold, the landscape of market research undergoes a profound transformation.

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  • From Data to Decisions: Strategies for Processing and Tabulating Insights

From Data to Decisions: Strategies for Processing and Tabulating Insights

In the vast landscape of research, where data reigns supreme, the journey from raw numbers to actionable insights is akin to traversing uncharted territories.

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