TORONTO — September 20, 2022 —The Logit Group has agreed to acquire the assets and business of Issues & Answers (I&A) network, including I&A’s Virginia Beach office. The transaction is scheduled to close on September 30th, 2022. As part of the transaction, Logit will hire almost all I&A’s staff who will continue to serve their roster of clients across the US. Issues & Answers will re-brand and operate as Logit | i+a.
Following closing of the deal, Logit will move its US headquarters from Michigan to I&A’s offices in Virginia Beach, VA where the company has been headquartered since its founding in 1988. In addition to the Virginia Beach head office, Logit will also be adding I&A’s two call centers located in Virginia and Michigan, along with their full field operations staff.
This acquisition will add nearly 35 years of exemplary research services to the Logit team, and further increases Logit’s presence and research execution capabilities in the United States.
“Acquiring Issues and Answers will provide us with a great opportunity to not only further build Logit as an industry leader, but to also become a true, absolute North American and global partner for our clients. Our methodological diversity and commitment to innovation continues to further differentiate us from our competitors,” says Sam Pisani, Managing Partner at the Logit Group.
“It’s an exciting time for Logit to acquire a business with such a long-standing and great reputation and allows us to offer a complete end-to-end U.S.-based solution to our clients,” says Anthony Molinaro, Managing Partner at Logit.
Logit looks forward to welcoming Issues and Answers to the family and adding their extensive experience to Logit’s comprehensive portfolio of research execution offerings.
Issues and Answers co-founders Peter McGuinness and Joe Baldi look forward to the continued growth of I&A as part of the Logit group of companies.
“Since 1988, Issues & Answers has demonstrated a strong track record in the market research field. Joining the Logit Group family will allow both our clients and team members to benefit from Logit’s wide range of innovative online and offline research offerings, as well as their impressive global capabilities. Coupling Issues & Answers with Logit will bring a powerful toolbox to handle complex projects for our research clients.” says Peter McGuinness, President of Issues & Answers.