Chris Connolly on Supporting Clients’ Needs

For Chris Connolly, our Vice President of Research Services, success is learning what people want, and doing what he needs to do to make it happen. It seems like a simple concept, but a lot goes into making that concept into a reality; Chris is committed to that followthrough. Having [...]

Aref Munshi on Embracing MRx Technology

Aref Munshi, Vice President, Sales & Research Services, has been working in market research since the late 1980s and has seen the technological evolution of the industry firsthand. When Aref began his career in 1989, his work included both qualitative and quantitative research. The majority of this research took place [...]

Are Canadians considering electric vehicles?

A significant number of Canadians are considering purchasing an electric vehicle in the next year, a number which would be boosted by the availability of provincial and federal rebates.  December 3, 2020: The Federal Government’s recent fiscal update committed to spend $150 million over three years to build new electric [...]

Is live sports on TV important to Canadians

One-half of Canadians are passionate about watching live professional sports on TV, while a third say watching live sports on TV are not important at all.    December 1, 2020: In our most recent survey, we asked Canadians how important is it for them to be able to watch live sports [...]