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  • About
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  • Packaging Testing in Market Research

Packaging Testing in Market Research: Ensuring Product Success

A new product is ready to hit the market, but how will it stand out on the crowded shelves?

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  • Thanks, Dad: Top 10 Father’s Day Gifts to Make Dad Feel Special in 2024

Thanks, Dad: Top 10 Father’s Day Gifts to Make Dad Feel Special in 2024

Here are ten fantastic Father's Day gift ideas for 2024, each with three suggestions to suit every type of dad.

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  • Business to Business Research in the Digital Era

Business to Business Research in the Digital Era

B2B research has become indispensable in the digital era, where data-driven decisions are crucial.

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  • Unlocking Shopper Insights: The Key to Success in Retail Marketing

Unlocking Shopper Insights: The Key to Success in Retail Marketing

Deciphering shopper motivations is crucial for distinguishing between thriving and struggling businesses in the dynamic realm of retail.

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  • How Field Management Services Can Maximize Your Market Research Success

How Field Management Services Can Maximize Your Market Research Success

With the help of field management services, you can maximize your market research success and streamline your data collection process.

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  • Majority of Canadians Consider Themselves Less Wealthy than the Average Canadian

Majority of Canadians Consider Themselves Less Wealthy than the Average Canadian

Cost of living has been on everyone’s mind in recent months, which inspired us to dig deeper to investigate how Canadians see their financial situation compared to others, and what factors influence their views.

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  • The Logit Group and DM2 Forge Partnership to Create a Leading Data Quality and Integrity Tool

The Logit Group and DM2 Forge Partnership to Create a Leading Data Quality and Integrity Tool

The Logit Group, and its restech sister company Zamplia, are excited to announce a strategic partnership with DM2, led by market research veteran Chuck Miller.

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  • Thanks, Mom: Top 10 Mother's Day Gifts to Make Mom Feel Special in 2024

Thanks, Mom: Top 10 Mother’s Day Gifts to Make Mom Feel Special in 2024

Browse our list of top 10 Mother's Day gifts now and get inspired to make this year's celebration the best one yet.

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10 Strategies for Effective Medical Interviewing in Market Research

As healthcare professionals are bombarded with countless surveys and questionnaires, it's essential for researchers to employ strategies that engage participants and yield accurate, actionable data.

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Navigating In-Store Research: Strategies and Insights

Welcome to the world of in-store research, where every shelf, every display, and every interaction holds valuable insights waiting to be discovered.

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