In the vast and varied world of market research data collection, one of the most time tested methods of administering surveys is with live agents over the phone, also known by the acronym CATI (Computer Aided Telephone Interviewing). Before the rise of the smart phone, targeting and interviewing random representative [...]
Among Canadian adults, there is overwhelming support for Joe Biden in the upcoming American presidential election. At least three-quarters of Canadians in each of the countryâs five regions would prefer Biden. October 23, 2020 CANADIANSâ PREFERENCE IN THE US PRESIDENTIAL ELECTION There is massive support for Democrat Joe Biden among [...]
Election season in our industry is an especially busy period where we find ourselves handling a large volume of time sensitive political projects, primarily through phone or on-line data collection. Typically, the period begins after Labour Day and by the time October rolls around, our dedicated public affairs team is [...]
The Covid-19 pandemic has now been with us for over half a year and looks likely to affect everyone, both personally and professionally, well into 2021. Without question, the corona virus has been an uber-disrupter forcing changes in just about every industry one can think of. When looking at the [...]
With a little less than a month until the 2020 US presidential election, political polling is in full swing across the country. Phone centers are at or near capacity trying to keep up with political polling demand, and online panel sources are being utilized at a higher frequency for political [...]
Overall, there is moderate support for opening all provincial and territorial borders within Canada over the next month, without quarantine restrictions. Support is highest in Ontario and lowest in Atlantic Canada. September 11, 2020 OPENING THE CANADIAN BORDER TO THE UNITED STATES WITHIN THE NEXT MONTH There is strong opposition [...]
With the exception of Quebec, residents in all Canadian regions and provinces are less confident in the measures taken by their provincial government to combat COVID-19 than they were in May. Canadian residents are appreciative of the provincial health care system during COVID-19, with the exception of Quebec where opinions [...]
Itâs hard to believe that there was once a time when research was collected using a pen and paper. The last 10 years have seen the research space evolve at breakneck speed, largely thanks to improvements in technology and the way in which we store and access data. Emerging tech [...]
A systemic review of long-term care facilities, notably in terms of management and level of staffing, is considered paramount. Â September 2, 2020 With many long-term care facilities across the Country having been severely impacted by COVID-19, Canadian residents were asked to what extent attention needs to be afforded to this [...]
August 31, 2020 While there have been many negative consequences of the overall pandemic experience, there are some positive outcomes that most Americans have experienced during this period of time. With home isolation and social distancing in place, most Americans have been afforded the opportunity to undertake activities to a [...]